Guides on press-release distribution & contact protection

Field notes on getting real results from press releases — and keeping the spam out of your inbox.

How to prevent spam from reaching your email during press release distribution

June 1, 2026

Your contact email is the most harvested field on a press release. Here's how to protect it without becoming unreachable.

How to get the best ROI from your press release distribution

May 30, 2026

Reach is vanity. Replies are ROI. Where press-release returns actually come from.

Can you distribute a press release without your contact email?

May 28, 2026

You need a reachable contact. You don't need a harvestable one. The difference matters.

5 tips to get qualified leads from a press release

May 26, 2026

A press release can be a lead source — if you design the contact path on purpose.

Press release "Media Contact" section: everything you need to know

May 24, 2026

The media-contact block is the most copied — and most abused — part of any release. Get it right.

10 surprising benefits of press release distribution

May 22, 2026

The pickup is the obvious win. These ten are the ones teams leave on the table.